Your brand doesn’t need to have one voice that tries to works for every type of person you are trying to target. You can have multiple authentic voices on your brand that show up on different platforms and for different demographics. Your twitter voice and your Instagram voice can be different and yet still both be authentic to you and your brand.
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Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
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Main YouTube: http://youtube.com/c/garyvee
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